Day 12 - Mud Jeans
For the 12th Ethical Day of Christmas this 2020, we are giving away a gift card valued at €119 from @mudjeans, and a memobottle of your choice. Simply follow both @mudjeans and @memobottle on Instagram and tag a friend to enter. The winner will be announced on the 3rd week of December.
Mud Jeans keeps things simple - they want to create a world without waste. How do they do it? By leasing jeans that will either be kept or recycled and no in-betweens.
Implementing the circular economy principle, their jeans re-enter the production process after use and remade into timeless and more sustainable pairs.
Mud Jeans are made from two sustainable materials: organic cotton and recycled cotton. These fibres are Global Organic Textiles Standard (GOTS) certified, an international standard that monitors the material’s production to ensure no pesticides, insecticides, or toxic chemicals are used and to check if workers are employed in fair and safe conditions. They also use Cradle2Cradle (C2C) indigo dye and recycled water when washing their products through reverse osmosis, a water treatment process that removes contaminants from water by using pressure.
Currently, all their products contain 40% post-consumer recycled cotton intending to introduce jeans made from 100% post-consumer recycled cotton.
They also accept pre-loved denim from any brand made with 96% cotton or more, in exchange for €10 off purchase or a month free lease. Apart from their environmentally friendly products and practices, they also share their expertise in a podcast entitled Go Circular.
Enjoy the feeling of leasing a pair of jeans that can last a lifetime with Mud Jeans. Check out their socials for more interesting facts and info about them.
And that’s our 12th and last Ethical Day of Christmas celebrated with Mud Jeans! Be sure to join our giveaway and follow @memobottle on Instagram.